CRM Analytics at Eigen X
CRM Analytics encompasses the various programs and processes designed to capture and analyze all available pertinent customer data and present any findings in user friendly ways. It enables you to spot trends, predict outcomes and gives your business actionable insights on customer service, sales operations, and customers.
There are many benefits to using CRM analytics including, but not limited to customer segmentation, effective predictive modeling, clear profitability analysis, and improvement of processes/methods.
The average ROI for a CRM system is $5.60 per dollar spent.
